We are a leading global information and measurement company that
provides clients with a comprehensive understanding of consumers and consumer behavior.
We deliver critical media and marketing information, analytics and industry expertise
about what consumers watch (consumer interaction with television, online and mobile)
and what consumers buy on a global and local basis. Our information, insights and
solutions help our clients maintain and strengthen their market positions and identify
opportunities for profitable growth. We have a presence in approximately 100 countries,
including many developing and emerging markets, and hold leading market positions
in many of our services and geographies. Based on the strength of the Nielsen brand,
our scale and the breadth and depth of our solutions, we believe we are the global
leader in measuring and analyzing consumer behavior in the segments in which we
operate...more
