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FOR IMMEDIATE RELEASE
May 6, 2008
FOR MORE INFORMATION, CONTACT:
Monica Jenkins
Marketing Manager
P (434) 951-6951

SNL Kagan Joins CASBAA as Corporate Member

Partnership strengthens market growth initiatives for cable and satellite broadcasting across Asia-Pacific

Charlottesville, Va. (May 6, 2008) – SNL Kagan announced that it has joined the Cable & Satellite Broadcasting Association of Asia (CASBAA), the media broadcasting industry advocacy group devoted to promoting multichannel television via cable, satellite, broadband and wireless video networks in the Asia-Pacific region.

SNL Kagan is the leading provider of financial and operational information and exclusive insight on the media and communications sector, including networks, multichannel operations, wireless and wireline, broadcast, international multichannel and filmed entertainment. With a global reach that includes Asia-Pacific, SNL Kagan provides in-depth analysis of the competitive dynamics shaping multichannel TV economics including cable digitization, IPTV service adoption, digital terrestrial TV deployments and piracy.

“CASBAA sits at the center of Asia-Pacific’s vibrant TV landscape, and we look forward to participating in the association’s regionwide efforts to promote industry growth initiatives,” said Ben Reneker, senior analyst for SNL Kagan.

“We are delighted to have SNL Kagan join us as our new member. The expansion of membership further demonstrates the strong prospects of the communications industry. CASBAA is committed to working closely with its members to drive the market development in the region,” said Simon Twiston Davies, CEO of CASBAA.

CASBAA’s membership has grown to more than 125 and represents a diverse cross-section of the industry that includes cable and satellite systems operators, television networks, technology suppliers and manufacturers, telecommunications companies, regulatory groups and related business service providers. Members include Sony Pictures Television International, Microsoft Corporation, NBC Universal Global Networks Asia Pacific, Motorola, Macquarie Group and TimeWarner.

About SNL Kagan

SNL Kagan is a comprehensive resource for financial intelligence in the media and communications sector, including the broadcasting, cable, entertainment, motion picture, telecom, wireless, satellite, publishing and new media industries. The SNL Kagan suite of products integrates breaking news, comprehensive data and expert analysis into an electronic database available online and updated around the clock. For more information, visit: www.snlkagan.com.

About Kagan Media Appraisals

Kagan Media Appraisals, the consulting arm of SNL Kagan, offers custom studies, white papers, briefings, business plans, research reports and appraisals from SNL Kagan’s team of expert analysts. KMA is recognized industry wide for actionable advisories, expert opinions, best practices, regulatory assessments and market data. Contact KaganConsulting@snl.com or 831.624.1536 for more information.

About CASBAA

The Cable & Satellite Broadcasting Association of Asia is an industry-based advocacy group dedicated to the promotion of multichannel television via cable, satellite, broadband and wireless video networks across Asia-Pacific. CASBAA represents over 125 Asia-based corporations, which in turn serve more than 3 billion people. For more information, please visit www.casbaa.com.

SNL Contact
Monica Jenkins
Marketing Manager
Tel. 434.951.6951
mjenkins@snl.com

SNL Financial
One SNL Plaza
Charlottesville, VA 22902
434.977.1600

Other office locations:
Ahmedabad, India; Arlington, VA; Boston, MA; Islamabad, Pakistan; Jersey City, NJ; London, UK; Monterey, CA; New York, NY.